Legendary Whitetails and Buckmasters Announce Strategic Partnership to Elevate Whitetail Hunting

Montgomery, AL – April 15, 2025

Legendary Whitetails and Buckmasters are thrilled to unveil a dynamic 360-degree partnership that redefines the whitetail hunting experience. This collaboration unites two iconic brands dedicated to the outdoor lifestyle, coinciding with Buckmasters’ upcoming 40th anniversary in 2026.

A Powerhouse Collaboration for Outdoor Enthusiasts

This strategic alliance combines Legendary Whitetails’ premium outdoor apparel with Buckmasters’ unparalleled expertise in whitetail hunting and conservation. The partnership will deliver innovative apparel, exclusive content, and immersive community experiences throughout 2025 and beyond.

“We’re beyond excited to join forces with Buckmasters to dominate the whitetail space and take the outdoor lifestyle to new heights,” said Tina Calvo, CEO of Legendary Whitetails. “This partnership allows us to combine Legendary Whitetails’ top-tier gear with Buckmasters’ trusted reputation in hunting and conservation, creating a powerhouse of quality and adventure for all our outdoor enthusiasts. Together, we’re going to push the boundaries of what it means to be ‘legendary’ in the great outdoors.”

What to Expect from the Partnership

Fans of both brands can anticipate:

• Co-Branded Gear: Exclusive whitetail hunting apparel and accessories designed for performance and style.

• Engaging Content: Videos, articles, and social media campaigns celebrating the whitetail heritage.

• Community Events: Hunting expos, contests, and experiences to connect with fellow enthusiasts.

“This partnership with Buckmasters is something we’ve been excited about from the start,” said Stephanie Braland, Brand and Marketing Content Manager at Legendary Whitetails. “It just made sense — two brands with such strong, authentic roots in the whitetail and outdoor space, coming together to offer something truly special. From exclusive content to engaging events and experiences for our community, there are so many exciting ways we’ll be able to engage with our customers. This was a partnership that was bound to happen, and we can’t wait to see what we accomplish together in the seasons to come!”

Jackie Bushman, Founder of Buckmasters, echoed that sentiment: “The amount of synergy between Buckmasters and Legendary Whitetails is just insane. The team at Legendary pours an incredible amount of quality and effort into everything they do — and that level of excellence aligns perfectly with what Buckmasters stands for. With our 40th anniversary just around the corner, this partnership couldn’t come at a better time. Together, we’re creating something that truly honors our past while paving the way for the future of whitetail hunting and outdoor tradition.”

As the partnership unfolds, fans can look forward to new collaborations, co-branded initiatives, and exclusive opportunities designed to celebrate the legacy and lifestyle that define both brands

Join the Whitetail Revolution

As the partnership rolls out, fans can explore co-branded initiatives and exclusive opportunities that celebrate the legacy of both brands. Stay updated on new releases and events by visiting Legendary Whitetails’ blog or Buckmasters’ events page.

Follow Legendary Whitetails on Instagram and Buckmasters on Facebook for the latest partnership updates. Sign up for our newsletters at legendarywhitetails.com or buckmasters.com to get exclusive offers and event invites!

About Legendary Whitetails

Legendary Whitetails is a leading provider of high-quality hunting apparel and accessories, dedicated to celebrating the whitetail lifestyle. With a focus on comfort and durability, their products inspire outdoor enthusiasts nationwide.

About Buckmasters

Founded in 1986, Buckmasters is a premier organization in whitetail hunting and conservation. Known for its community-driven approach, Buckmasters promotes ethical hunting and outdoor traditions through events, media, and education.