[{"@context":"http:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/community.legendarywhitetails.com\/blog\/r-u-t-phase-2-graphics-logo-full-wrap\/#BlogPosting","mainEntityOfPage":"https:\/\/community.legendarywhitetails.com\/blog\/r-u-t-phase-2-graphics-logo-full-wrap\/","headline":"R.U.T. Phase 2: Graphics, Logo, Full Wrap","name":"R.U.T. Phase 2: Graphics, Logo, Full Wrap","description":"In Phase 1 of the R.U.T. Wagon project, we insulated the walls, ran electrical, and installed a window in the...","datePublished":"2017-10-16","dateModified":"2018-12-04","author":{"@type":"Person","@id":"https:\/\/community.legendarywhitetails.com\/author\/hagosto\/#Person","name":"Hector Agosto","url":"https:\/\/community.legendarywhitetails.com\/author\/hagosto\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d7bfedbdc5ef3ed8f8df91eb37e1ffbe?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d7bfedbdc5ef3ed8f8df91eb37e1ffbe?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Legendary Whitetails","logo":{"@type":"ImageObject","@id":"http:\/\/community.legendarywhitetails.com\/wp-content\/uploads\/2018\/09\/logo-legendary-whitetails.png","url":"http:\/\/community.legendarywhitetails.com\/wp-content\/uploads\/2018\/09\/logo-legendary-whitetails.png","width":522,"height":226}},"image":{"@type":"ImageObject","@id":"https:\/\/community.legendarywhitetails.com\/wp-content\/uploads\/2017\/10\/RUT.phase2_cover.jpg","url":"https:\/\/community.legendarywhitetails.com\/wp-content\/uploads\/2017\/10\/RUT.phase2_cover.jpg","height":600,"width":1200},"url":"https:\/\/community.legendarywhitetails.com\/blog\/r-u-t-phase-2-graphics-logo-full-wrap\/","about":["News"],"wordCount":818,"keywords":["News"],"articleBody":"In Phase 1 of the R.U.T. Wagon project, we insulated the walls, ran electrical, and installed a window in the 7′ x 14′ enclosed trailer.\u00a0 With that done (mainly the hole for the window), we were able to start prepping the outside of the trailer for its facelift \u2013 a fully custom wrap from our friends at Wild West Studios.\u00a0 Watch the transformation below.The Logo DesignOf course, before the wrap was applied, our in-house graphic artists (Marc, Cody, and Jesse) set out to design the perfect logo for what was formerly being called \u201cThe Legendary Outdoor Adventure Trailer\u201d. While the name rolled off the tongue alright, there was no way to make it visually appealing and clean in a logo. The name game was on.We were all stuck in a bit of a rut (see what I did there?), and the names weren\u2019t coming easily. We all agreed an acronym would best suit the trailer project, but finding one that made sense was a challenge. That was until Marc, Legendary\u2019s lead catalog designer (yes, he\u2019s the man behind those awesome catalogs you get every month), had an epiphany \u2013 The Legendary R.U.T.He walked over to my desk with a freshly brewed cup of coffee and threw a piece a paper down and said, \u201cI\u2019ve got it!\u201d\u00a0 I looked down and see my favorite 3-letter word in the world typed in bold white letters surrounded by an orange badge.The R.U.T. was born.\u00a0 Here’s the original logo mockup on the trailer.Instantly, I was intrigued. Then he went on to explain what RUT stood for: Recreational Utility Trailer.Bingo.Somehow, the most exciting word in the deer hunter\u2019s dictionary worked out to be the perfect acronym for the ultimate outdoor adventure trailer conversion project; it was fate.We had a name and as you can see from the photo above, a pretty good jump on a logo concept. A few tweaks and renditions later, and we landed on the official logo for the Legendary R.U.T.Jesse working on logo concepts for the R.U.T.Trailer Wrap DesignIn the end, we opted to do a complete trailer wrap with deer hunters and even a buck on the back to ultimately make a piece of art that really embodies who Legendary Whitetails is as a company.\u00a0 A company that\u2019s all about Celebrating The Hunt.Don and crew from Wild West Studios applying the wrap. Build Phases & Future BlogsPhase 1: Behind the Walls \u2013 Insulation, Wiring, and Window InstallationPhase 2: Full Trailer Wrap Graphics Installation w\/Wild West StudiosPhase 3: V-Nose Cabinets, Flooring, Freezer, & WallsPhase 4: D-I-Y Roof Mounted PVC Pressurized Water Tanks & Game HoistPhase 5: Extendable L-Shaped Kitchen BuildFinale: The Big Shebang!"},{"@context":"http:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https:\/\/community.legendarywhitetails.com\/#breadcrumbitem","name":"Legendary Whitetail's Blog"}},{"@type":"ListItem","position":2,"item":{"@id":"https:\/\/community.legendarywhitetails.com\/blog\/r-u-t-phase-2-graphics-logo-full-wrap\/#breadcrumbitem","name":"R.U.T. Phase 2: Graphics, Logo, Full Wrap"}}]}]